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The iPhone 13 costs 25,630 or 33,000 yen, and newer models can cost less
A price check across Geo Mobile, Rakuten Mobile and Apple shows where older iPhones cost less than you might expect, and where one condition changes the price.

The iPhone 13 price gap
The iPhone 13 costs 25,630 yen at mass retailers, or 33,000 yen depending on the chain [1]. At Geo Mobile, the iPhone 14 is available for 14,300 yen, which is 10,000 yen less than the iPhone 13 price cited in the article [1].
The prices are based on information as of October 15, 2026 [1]. The article states that the listed iPhone models support iOS 27 and have about 30% faster processing speeds [1].
Geo Mobile prices at a glance
At Geo Mobile, the 256GB iPhone 14 is priced at 19,800 yen [1]. The iPhone 15 Pro is priced at 84,700 yen [1]. The 256GB iPhone 15 Pro Max is priced at 93,500 yen [1].
The iPhone 16 is priced at 66,000 yen at Geo Mobile [1]. Directly from Apple, the previous-generation iPhone 16 costs 139,800 yen, so the Geo Mobile price is less than half of that [1].
The carrier-switch condition
The iPhone 15 Pro Max is available at the 93,500 yen price only to customers switching carriers (MNP) [1]. New subscribers without an existing line are not eligible and must choose the 15 Pro at 84,700 yen [1].
The same split appears in the storage tiers. The 15 Pro Max 256GB requires a carrier switch (MNP), while the 15 Pro 128GB can be bought at its listed price with a new contract [1].
Stock and the Rakuten Mobile offer
The iPhone 16 is out of stock at Rakuten Mobile and IIJmio [1]. Rakuten Mobile offers the latest iPhone 17 for 999 yen a month [1].
Rakuten Mobile charges no administrative fees and includes domestic calls that are unlimited and free [1]. With an unlimited calling plan of around 980 yen, the article says the total monthly cost for the device and service at Rakuten Mobile is under 2,000 yen [1].
Rakuten Mobile subscribers receive 50GB of Rakuten Drive for free [1]. Combined with Rakuten Bank, ordinary savings earn a 0.74% interest rate [1].
Apple's own prices and lineup
Buying an iPhone 17 from the official Apple store costs nearly 160,000 yen [1]. In the article's US listing, the iPhone 17 is priced at $899 [2]. Apple sells seven iPhone models, from the $699 iPhone 17e to the $1,999 iPhone Duo [2].
Apple just released its flagship models, and Apple has not yet released the more affordable iPhone 18 models [2]. Those models are not expected until spring 2027 [2].
Features and buying terms
Apple Intelligence is available on the iPhone 15 Pro/Pro Max and newer, including the iPhone 16e [2]. It rolled out in iOS 18.1 [2]. In iOS 27, Apple added a revamped, conversational Siri AI assistant [2].
In the US, Apple has not included a SIM tray since the iPhone 14 released in 2022 [2]. Most people in the US buy iPhones from carriers, which means the devices are locked to that network [2].
Buyers who purchase directly from Apple can use a leasing option called Apple Upgrade [2]. AppleCare is not included with Apple Upgrade, as it was not included with the discontinued iPhone Upgrade Program [2].
What this means for you
If you are looking at the iPhone 13, expect to pay 25,630 yen at mass retailers or 33,000 yen depending on the chain [1]. At Geo Mobile, the iPhone 14 is 14,300 yen, which is 10,000 yen less than the iPhone 13 price cited in the article [1].
If you want the iPhone 15 Pro Max at 93,500 yen, you need to be switching carriers [1]. If you are a new subscriber without an existing line, the 15 Pro at 84,700 yen is the option you must choose [1].
If you want an iPhone 16, check stock first, because it is out of stock at Rakuten Mobile and IIJmio [1]. At Geo Mobile it is priced at 66,000 yen, against 139,800 yen directly from Apple [1]. Prices are based on information as of October 15, 2026 [1].
Sources
Written from the sources above and checked twice before publishing. How we work · Report an error